Meet Michelle Ava, Sales And Digital Marketing Systems Administrator

Michelle Ava is the Sales and Digital Marketing Systems Administrator as a Pii ambassador at Pharmaceutics International (Pii), and her role here is anything but simple. She wears many hats, as she connects sales, marketing, and operations through one agile technology system. She has dedicated her career to using data to simplify organizational processes and make everyone’s jobs easier and more efficient.

With a system of her own design, she mines data for relevant information that is turned into reliable, actionable information to support executive team decision-making. Her ability to integrate the needs of our business, customers and investors in a single easy-to-use technology platform is invaluable. Additionally, her insights, when shared across the key functional areas of the company, drives purposeful focus and a deeper level of engagement which delivers better results for our customers, and the patients who will be using the drug products we help our clients develop and manufacture.