Albert Einstein believed that time was relative and an illusion of our making. That may explain why we think we can save time, lose time, and even waste time, because, after all, it is our creation. But can we really manipulate time?
Despite our habit of characterizing efficiency as time-saving, it remains finite — 60 seconds, 60 minutes, 24 hours, seven days. We understand the finite nature of time and that a few additional hours cannot be added to a day. However, we can do things differently in the time we have.
Better outcomes can be achieved when we are smarter about how we spend our time, such as calculating thrust into the start of a project, pursuing rare disease therapies, streamlining sterile production operations with better analytical R&D, and preventing time-consuming errors with due diligence.